MTV
LaLiga – Zero Masala, Pure Football
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Overview
MTV wanted to highlight to its audiences that LaLiga is now on MTV.
Influencers from various walks of life were activated to position LaLiga spot on MTV to offer “Zero Masala, Pure Football” -
Capability
Content conceptualization, scripting and campaign management
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Result
Campaign engagement rate of over 13%, with Millions of views garnered on Instagram Reels.
Creators like Funcho, Rahul Lakhanpal, Karan Sareen, Prem Shilu, Rishabh Rana were activated
Related Work
Brands we have worked with
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